The group's first observation is that AI training in Morocco remains too often reserved for a technical elite. Machine learning engineers, experienced data scientists, deep learning experts—they exist, but they are few. The vast majority of Moroccan workers, from students to mid-career professionals, do not have access to quality, practical, and affordable AI training.
The group has therefore launched intensive bootcamp programs — accelerated training courses lasting a few weeks that enable an accountant, a teacher, a doctor, or an agricultural engineer to acquire AI skills applied to their field. The goal is not to train machine learning researchers, but to create "AI translators" — professionals capable of understanding what AI can bring to their sector, collaborating with technical teams, and leading adoption projects.
These bootcamps are designed to be accessible in person in Casablanca and Rabat, but also online to reach remote areas. The language of instruction is intentionally mixed — French and Arabic — to avoid creating any additional barriers.